Luke Holland joins ESET as Australian Head of Sales

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ESET, a global leader in cybersecurity, is proud to announce that Luke Holland has been appointed Australian Head of Sales. Holland comes to ESET from cloud transformation consultancy Solista where he dealt with the government and telecommunications sectors. Prior to that he has many years’ experience in the tech industry in sales and channel management roles, in both Australia and the UK.

ESET Australia Country Manager Kelly Johnson says the appointment of Luke Holland comes at an exciting time in ESET’s growth. “We are targeting significant growth in the next 12 months and a vital part of that is our revamped Partner Program. The ESET Partner Connect Program is designed to be easy, flexible and profitable for our partner community and we believe will give our channel partners one of the best partner programs in the industry. As Head of Sales, Luke will play a key part in driving that strategy and working with the channel to ensure they can leverage the resources, tools and programs they need to grow their sales with ESET.”

Holland says he’s excited by the challenge. “ESET is poised for growth in Australia. It’s a world leader in cybersecurity, both in terms of its product line and its research. Having a dominant position in other markets shows that ESET can quickly gain market share in Australia. Strong leadership alongside a good go-to-market strategy attracted me to this great opportunity. ESET is well kept secret within this market and the cybersecurity category is growing. I am looking forward to engaging the channel across consumer, MSP and the reseller partner network.”

Holland also says ESET’s Internet Security products are consistently rated among the top products in the market and have high degrees of customer satisfaction while its research teams play a leading role in identifying and mitigating daily emerging threats. “With the Partner Connect Program and new channel partners we plan to bring ESET to the forefront for both business and individuals when they are looking for the best solutions for their internet security needs.”

About ESET 
For more than 30 years, ESET® has been developing industry-leading IT security software and services for businesses and consumers worldwide. With solutions ranging from endpoint and mobile security to encryption and two-factor authentication, ESET’s high-performing, easy-to-use products give consumers and businesses the peace of mind to enjoy the full potential of their technology. ESET unobtrusively protects and monitors 24/7, updating defenses in real time to keep users safe and businesses running without interruption. Evolving threats require an evolving IT security company. Backed by R&D centers worldwide, ESET is the first IT security company to earn 100 Virus Bulletin VB100 awards, identifying every single “in-the-wild” malware without interruption since 2003. For more information, visit or follow us on LinkedIn, Facebook, and Twitter.